Projects / Valerie Tutor

Island real estateSanibel & Captiva, Florida

Island real estate website: your agent on the islands, even from Ohio

Island homes, bought and sold with someone who lives here. A site for Valerie Tutor of Kingfisher Real Estate, designed for buyers 1,200 miles away.

Unsolicited concept by Zenlyx. Not commissioned by, affiliated with or endorsed by Valerie Tutor or Kingfisher Real Estate.

Scope
UX, UI, Webflow build
Platform
Desktop, tablet, mobile
Brokerage
Kingfisher Real Estate
Status
Demo build
Get a free audit
Two phones showing the Valerie Tutor site: the Sanibel home screen and the Homes on the islands listing page

Overview

Most of Valerie’s buyers start from another state. She knows which homes were rebuilt after Ian, what insurance really costs, and how to close without you flying down every month. Her old site showed none of it.

Challenge

Buyers live 1,200 miles away and can’t meet her first.

Solution

A trust-first site with storm and flood facts on every home.

Result

Two clear paths: buy from a distance, sell from out of state.

Empathy map

Is this agent still active?

What a remote buyer says, thinks, does and feels before she ever picks up the phone.

Says

“Is this agent still active?”
“What will insurance cost us?”

Does

Googles the agent first
Shares links with family

Linda

Remote buyer
Columbus, Ohio

Thinks

“Neglected site, neglected deal?”
“Was this home hit by Ian?”

Feels

Excited about the island
Anxious about storms

Pain · no proof, no storm facts, forms with no reply

Gain · reviews, storm facts on every home, a booked call

Hands holding a foldable tablet showing The Negotiator section of the Valerie Tutor site
Tablet · The Negotiator

Information architecture

Two ways in

Six pages under Home. Buy and Sell are the two main roads; everything else supports them.

Home
Search homes
  • Filters
  • Listing cards
  • Listing page
  • Saved search
Buy
  • Five steps
  • Island answers
  • Local contacts
Sell
  • Valuation
  • Recently sold
  • Selling steps
  • Your situation
Islands guide
  • Sanibel
  • Captiva
  • Before you commit
  • What changed
About Valerie
  • The Negotiator
  • Recognition
  • Reviews
  • Where she works
Contact
  • Book a call
  • Phone and email
  • Send a note

User flow

Three roads, one call

From a Google search in Ohio to a booked call with Valerie, without leaving the site. Every road ends at a call with a stated reply time.

Buy from a distance

Main road
  • Search homes
  • Rebuilt or elevated filter
  • Storm and flood facts
  • Save or share with family
  • Ask Valerie

Learn first

Supporting
  • Island answers
  • Islands guide
  • Five steps, one trip
  • About Valerie
  • Reviews

Sell from out of state

Main road
  • Sell page
  • Address and details
  • Storm updates
  • Timeline and contact
  • Call within 24 hours
Google or referralHomeOne of three roadsBook a call · time picked, confirmed
Desktop monitor showing the Valerie Tutor homepage hero and overview
Desktop · homepage

Design system

Ink, sand and one pink

Four colors, one typeface, two buttons. Pink is saved for the one word or action that matters on each screen.

Ink#0C0B09 · background
White#FFFFFF · text, light sections
Sand#F7F4EE · cards, warm sections
Pink#FC0090 · accent
TypefaceAaPlus Jakarta SansRegular 400 · Semibold 600 · Bold 700
Sanibel.Display · 76–200 px
Bold
Two ways in.Heading · 40–88 px
Bold
Gulf-view condo, West Gulf DriveTitle · 20 px
Semibold
She knows which homes were rebuilt after Ian and what insurance really costs.Body · 16 px
Regular
Buttons
Search homes →Primary
Book a 15-minute callSecondary
Listing card
Sample listing photo of an island home
Sanibel.Sample listing
$1,195,000Gulf-view condo, West Gulf Drive2 bd · 2 ba · 1,280 sq ft · Gulf view
Storm
Rebuilt 2024
Flood
Zone VE · elevation certificate on file

Key screens

Storm facts, up front

Three screens that answer a remote buyer’s first question before she asks it.

Valerie Tutor.Search homes.
Rebuilt or elevatedWaterfront
Sample listing photo of an elevated island home
$1,650,000Elevated pool home, east endStorm Elevated 2025 · Flood Zone AE

Search

Filter by what the storm changed.

Valerie Tutor.Gulf-view condo, West Gulf Drive$1,195,000
Storm and flood.
Since Ian
Rebuilt 2024
Flood zone
VE
Elevation cert.
On file
Ask Valerie about this home

Listing

Storm facts before the details.

Valerie Tutor.What’s your home worth now?Step 3 of 5Condition and storm updatesContinue →

Valuation

Five questions to a real number.

10 — Closing

Valerie Tutor
Kingfisher Real Estate

Design and build
Zenlyx Studio

zenlyx.cc

Welcome
home.

A local agent’s reputation, moved onto a channel she owns. The site answers a remote buyer’s hardest questions before they pick up the phone, then makes the call easy to book.

Before launch: verified, attributed reviews; MLS photos and IDX feed; award names and production figures confirmed with Valerie.

Start a project with Zenlyx →

What this build shows

A one-agent site that earns trust from buyers 1,200 miles away. See how we build real estate agent websites and realtor website redesigns.

Next project · Luxury real estateVistaHaven: every home, price and agent on one site

Clients buying from far away?

Start with a free audit of your current site. A trust-first build like this maps to our Growth plan, from $1,990.